The PR Spin is a boutique public relations agency, specializing in entertainment technology, corporate entertainment, films/filmmakers, people, products and books. Founded in 2001 by Jay Hopkins, The PR Spin derives its name from Jay’s knack for spinning stories that are relevant and truly interesting to the media -- a unique talent.

Our approach to publicity is that it’s personal and it’s based on teamwork. We believe that clients need to be active participants in the process. That the best results come from working with the client in tandem -- not just doing the job and reporting back. We help to create and foster direct relationships between the media and clients.

The PR Spin is much more than a press release factory -- we’re an extension of our clients’ businesses. Building knowledge is a fundamental element of our process, and each member of The PR Spin team is committed to becoming educated on every aspect of our clients’ services, so that we are fully armed to best serve their needs.

Communication and teamwork are also vitally important inside the walls of The PR Spin. Our team comprises professionals with years of experience in both PR and in the entertainment/technology business working together on accounts to maximize all efforts. We constantly brainstorm ways to improve our efforts through weekly strategy meetings and daily briefings on all accounts.